Every call to your business is a potential sale - when you place a call on hold, don’t just hold on - sell on! Every call on hold is captive and therefore, a great sales opportunity.

The Problem:

However good your sales staff, even the most efficient business can loose sales revenue to competitors through customer ignorance of your products and services. Increase your customer awareness and you create sales opportunities.

The Solution:

“Hotline” is the highly cost effective way to promote your product range, services and sales incentives, to existing and potential customers, via your current telephone system.

Your first point of contact with the customer is the telephone, listening to useful information while holding, shortens the perceived waiting time, creates goodwill and encourages callers to stay on the line. Lost calls mean lost profits. Hotline also projects an enhanced image of professionalism for your business.

The Method:

When your staff are checking prices, stock availability and deliveries, or the extension is simply busy, your switchboard puts the call on hold.

While waiting to be connected, instead of wasting time with irritating silence or bland background music, your prospective customer hears a series of brief but effective sales messages, promoting every aspect of your business.
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The Message:

Even if a call is only put on hold for a few seconds, the customer will hear valuable sales information. Remember; lots of very effective radio commercials are only twenty seconds long.

You can promote your entire range of products, services or seasonal sales promotions and project an image of enhanced customer care with courtesy information such as, opening times, driving directions, parking arrangements and delivery schedules.

Your message is changed quarterly, adapting to new advertising campaigns, promotional offers, sales targets and seasonal sales trends. This ensures that you can update your promotional information and music on a regular basis so your callers always hear a holding message that is fresh and current.

The Cost:

A digital studio production with an effective script, a professional voice-over and dynamic backing music sounds expensive, right?

....Wrong! It’s so affordable that it could easily pay for itself on the first day! The package is tried and tested, it’s effective - and it works!

So don’t just hold on - sell on - with Hotline!